Job Description
About the Role
As a Digital Marketing Specialist at Blue Horizon Innovations, you’ll drive lead generation and content strategy for our cutting-edge SaaS platform. This mid-level role combines technical SEO, PPC campaigns, and email marketing.
Responsibilities
- Manage and optimize PPC campaigns in Google Ads
- Perform on-site/off-site SEO optimizations
- Develop email campaigns through automation tools
- Analyze web traffic patterns through Google Analytics
- Produce content calendars for LinkedIn and Twitter
- Collaborate with UX team on landing page design
Requirements
- Bachelor’s in Marketing or a related field
- 3+ years experience in digital marketing roles
- Strong understanding of Google Analytics/AdWords
- Experience with marketing automation (HubSpot, Marketo)
- Proficiency in SEO best practices
- Content creation for digital platforms
Benefits
- Competitive salary: $70,000 – $85,000
- Flexible working schedule
- Stock options for company growth
- 401(k) plan with full matching
- Opportunity for professional growth
About the Company
Blue Horizon Innovations develops enterprise software solutions for healthcare, finance, and retail sectors. Our San Francisco-based team emphasizes creativity, strategic thinking, and a startup culture that drives impact.
Job ID: digital-marketing-specialist-Ti1OY
